Gatto's teaser (while simple and short) has wit, charm and intrigue... unlike the generic mess that is the trailer of Hexed.
Disney Animation is clearly going through an identity crisis, running solely on fumes (endless sequels).
Gatto
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Re: Gatto
But it’s been going through an identity crisis at least since Raya, in my opinion.
I wish I was CCO there. My first mandate would be for all filmmakers to forget what a Disney animated film is and just pitch their most original, creative, wildest ideas, without exceeding a PG-13 rating. I would also champion projects that tackle different filmmaking genres. You can have biographies, dramas, noirs, action, thriller … and still keep within a PG-13 rating that doesn’t stretch the Disney brand to breaking point.
And considering the profits the company makes, I think a hand-drawn film every five years or so won’t break the bank, and should be made if only for legacy purposes. It can be presented as a prestige production, and not one seeking blockbuster returns. That might mean lower budgets, but will also free the filmmakers to tackle ideas that are considered too risky for a $150 million Zootopia-scale film.
I wish I was CCO there. My first mandate would be for all filmmakers to forget what a Disney animated film is and just pitch their most original, creative, wildest ideas, without exceeding a PG-13 rating. I would also champion projects that tackle different filmmaking genres. You can have biographies, dramas, noirs, action, thriller … and still keep within a PG-13 rating that doesn’t stretch the Disney brand to breaking point.
And considering the profits the company makes, I think a hand-drawn film every five years or so won’t break the bank, and should be made if only for legacy purposes. It can be presented as a prestige production, and not one seeking blockbuster returns. That might mean lower budgets, but will also free the filmmakers to tackle ideas that are considered too risky for a $150 million Zootopia-scale film.