Warner Bros. creates DVD2BLU program!

[Mickeyfan1990]

http://www.blu-ray.com/news/?id=3749

"Warner Home Video has announced that they have launched a new program which allows owners trade in their Warner DVD titles for Blu-ray upgrades for as little as $7.95. To take advantage of the program, owners will be required to identify which titles they want to upgrade through the DVD2Blu site, and then mail-in their DVD discs to show proof of ownership. In 4-5 weeks they will receive Blu-ray copies of those same titles.

Dorinda Marticorena, Senior Vice President, Worldwide Marketing and High Definition, Warner Home Video, commented, "DVD2Blu is a great way for consumers to start or expand their Blu-ray Disc collection. We're launching the program with a wide range of titles that will appeal to a broad audience. In the coming months, we're looking to expand the program and make additional titles available."

The program works similar to Warner's previous Red2Blu program which allowed HD DVD owners to trade in their discs for Blu-ray versions. Upgrade prices range from $7.95 to $9.95, depending on the titles selected, and will include free shipping with any order over $25 (a prepaid label is provided to mail in your DVDs to Warner). Currently, there are over 50 titles eligible for this upgrade program, with more being added in the weeks to come.

To participate, please visit DVD2Blu.com and start upgrading to Blu-ray!"

[magicalwands]

This sounds really cool. I'd be glad to send in my Harry Potter DVDs for Harry Potter Ultimate Edition Blu-Rays.

[ajmrowland]

Where were you 5 months ago?

http://www.ultimatedisney.com/forum/vie ... ht=red2blu

Wait, you mean I can trade in my DVD titles?

Happy Feet in blu will be coming to my house soon!

[UmbrellaFish]

http://www.blu-ray.com/news/?id=3749

"Warner Home Video has announced that they have launched a new program which allows owners trade in their Warner DVD titles for Blu-ray upgrades for as little as $7.95. To take advantage of the program, owners will be required to identify which titles they want to upgrade through the DVD2Blu site, and then mail-in their DVD discs to show proof of ownership. In 4-5 weeks they will receive Blu-ray copies of those same titles.

Dorinda Marticorena, Senior Vice President, Worldwide Marketing and High Definition, Warner Home Video, commented, "DVD2Blu is a great way for consumers to start or expand their Blu-ray Disc collection. We're launching the program with a wide range of titles that will appeal to a broad audience. In the coming months, we're looking to expand the program and make additional titles available."

The program works similar to Warner's previous Red2Blu program which allowed HD DVD owners to trade in their discs for Blu-ray versions. Upgrade prices range from $7.95 to $9.95, depending on the titles selected, and will include free shipping with any order over $25 (a prepaid label is provided to mail in your DVDs to Warner). Currently, there are over 50 titles eligible for this upgrade program, with more being added in the weeks to come.

To participate, please visit DVD2Blu.com and start upgrading to Blu-ray!"

YES!

I was hoping they would do that after Disney announced their plans.

[Just Myself]

Whoa, whoa, whoa! Disney announced similar plans? Link, please?

As for Warner, this is a great idea. Hopefully in time, their catalog will continue to grow. As for right now, it might be time to upgrade my copies of Blazing Saddles and Beetlejuice.

Cheers,
JM

[SpringHeelJack]

http://www.disneyupgrade2blu.com/

Now Disney just needs to, you know, actually get the site up and running.

There's not much on that website I'd really feel the need to upgrade for, save for maybe "Elf" and "Beetlejuice". I'm assuming more titles will be available at some point.

[Mickeyfan1990]

There's now a DVD2Blu program for TV shows!:

http://www.blu-ray.com/news/?id=5012