Disney got an early start on the 2006 kids’ upfront season, announcing a slate of 11 new series and 25 movies to run across its four TV platforms.
This fall, Disney Channel unveils the live-action comedy series Hannah Montana, which stars country star/actor Billy Ray Cyrus and his daughter Miley Cyrus. The series draws a bead on the teeming ‘tween demo, introducing Miley as a pop idol cast from the same mold as Disney alum Hilary Duff. The catch: When she’s not on stage, Hannah keeps a low profile as just an ordinary kid.
Then it goes on about marketing and synergy. Yawn.Also coming to Disney Channel is The Replacements, an animated series about two siblings who turn to a company named Fleemco that lets them swap out the meddlesome adults in their lives with cool replacements like a spy and a rock star. Having previously announced the pickup late last year, Disney is set to premiere The Replacements in September. Both series will also be showcased on Disney’s Saturday morning block, ABC Kids.
In a bid to build on the ratings success of its High School Musical, Disney Channel will also take the wraps off several new original movies this season, including Wendy Wu: Homecoming Warrior and The Cheetah Girls 2. Both movies feature actresses that are familiar to Disney’s ‘tween audience, as Wendy Wu stars Brenda Song of The Suite Life of Zack & Cody and the Cheetah Girls sequel is a vehicle for channel regular Raven-Symoné.
Meanwhile, in September, the turbo-charged animation block Jetix will move off ABC Family for an exclusive run on Toon Disney. Jetix marks the migration with two new animated series meant to “dimensionalize the comic direction we’re going in,” said Gary Marsh, president, entertainment, Disney Channel Worldwide. In keeping with that directive, Jetix will roll out Yin Yang Yo!, a cartoon about a Panda martial arts master and the two bunnies that make up his dojo, and Jackie Chan Adventures, an animated series about the titular stunt man/actor and his 11-year-old niece.
Jetix will also try its hand at kids-friendly anime with Oban Star-Racers, a space opera set to premiere in June 2006.
Lastly, Toon Disney will add a handful of Disney Channel shows to its lineup, including the home-grown properties American Dragon: Jake Long, Lilo & Stitch: The Series and The Buzz on Maggie.
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