if you go visit Jim Hill Media today, he notes that Oswald is big merchandise in Japan right now, so Iger is looking at it from a modern day licensing aspect in additon to a historical aspect.MikeyMouse wrote: Where did you get this information? I doubt that Disney would make a deal for the rights to 26 cartoons if only 12 or so were available. What good are the rights to a completely outdated character, other than the value of releasing its classic material? They certainly won't be making any NEW shorts, so you'd have to think they want this character to own Walt's entire animated canon (and for some light merchandising...possibly a WDCC figurine?).
So regardless of how many of the originals are available, Disney will be able to make money off Oswald and build up their "newest" character.
whole article here:To explain: Given that Oswald-related merchandise is still very popular in Japan, Disney's reportedly looking into creating some brand-new animation of this classic cartoon character as he appeared back in the 1920s. So that this lucky rabbit can then make appearances on cellular phones and/or on other handheld devices.
http://www.jimhillmedia.com/article.php?id=1844