Anna & Elsa to Join the Disney Princess Line
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Re: Anna & Elsa to Join the Disney Princess Line
They obviously want to ride the success and popularity of Frozen when they can, but still keep them separate to a degree while Frozen merchandise continues to sell like hotcakes. It's business, and I think it makes sense. I doubt most of the public and those who actually purchase Disney Princess and/or Frozen merchandise care too much either way. I certainly don't care since I find the Disney Princess line to be a character-assassinating, barf-worthy franchise anyway.
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Re: Anna & Elsa to Join the Disney Princess Line
Sotiris wrote:In international versions of TV spots and promos for the new Disney Princess campaign "Dream Big, Princess", Anna and Elsa are included (but oddly Aurora is not). Disney needs to make up their minds already. Are the sisters part of the franchise or not? They can't have it both ways.
Anna and Elsa are included in the US spots too!
Dream Big, Princess – I Dream

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Re: Anna & Elsa to Join the Disney Princess Line
I think they will include them in the line when they need to, and remove them as they want to as well, whichever is most convenient for them I think.
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Re: Anna & Elsa to Join the Disney Princess Line
I know. It's annoying. They want to have their cake and eat it too.ce1ticmoon wrote:They obviously want to ride the success and popularity of Frozen when they can, but still keep them separate to a degree while Frozen merchandise continues to sell like hotcakes.
That's weird. Won't this brand muddling create consumer confusion? Won't licensees complain about getting swindled into paying double to get both franchises when it's really just one? I think it makes more business sense to keep the lines clear between the two franchises. So far, only the Frozen Lego products include the Disney Princess logo in the U.S.bruno_wbt wrote:Anna and Elsa are included in the US spots too!
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Re: Anna & Elsa to Join the Disney Princess Line
There are also some Disney Parks products from Anna and Elsa that have the Disney Princess logo!Sotiris wrote: So far, only the Frozen Lego products include the Disney Princess logo in the U.S.
Here's a pic that I took last December in Walt Disney World (Florida):


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Re: Anna & Elsa to Join the Disney Princess Line
To be fair Tinker Bell and Minnie Mouse are also included under the Disney Princess logo for that line. It just includes the most popular female characters alongside the princess lineup. I wouldn't be surprised to see Alice and maybe even Lilo show up soon.bruno_wbt wrote:There are also some Disney Parks products from Anna and Elsa that have the Disney Princess logo!Sotiris wrote: So far, only the Frozen Lego products include the Disney Princess logo in the U.S.


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Re: Anna & Elsa to Join the Disney Princess Line
Well that's unsettling. 

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Re: Anna & Elsa to Join the Disney Princess Line
Well, Tinker Bell was initially a part of the franchise. At least unofficially.JeanGreyForever wrote:To be fair Tinker Bell and Minnie Mouse are also included under the Disney Princess logo for that line. It just includes the most popular female characters alongside the princess lineup. I wouldn't be surprised to see Alice and maybe even Lilo show up soon.
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Re: Anna & Elsa to Join the Disney Princess Line
Disney on Ice is debuting a new show called Dream Big to coincide with the "Dream Big, Princess" campaign and features the Disney princesses alongside Anna and Elsa.


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Re: Anna & Elsa to Join the Disney Princess Line
At least without the logo's/brand's of Princess' and Frozen's
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Re: Anna & Elsa to Join the Disney Princess Line
Disney is releasing a new mobile game called Enchanted Tales that features the Disney princesses and the Frozen sisters.


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Re: Anna & Elsa to Join the Disney Princess Line
It's just Beauty and the Beast, Frozen, and Tangled right now. I've started to play, with Beauty and the Beast of course. I can unlock another world, but I'm saving that for the upcoming worlds they'll update the game with. Hoping for Little Mermaid, Aladdin, Peter Pan, and Snow White.


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Re: Anna & Elsa to Join the Disney Princess Line
kinda surprised to see Hans in that promo pic there. I assume its b/c the Frozen game involves defeating him somehow. 

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Re: Anna & Elsa to Join the Disney Princess Line
The new Frozen Lego products don't feature the Disney Princess logo anymore.

Source: https://shop.lego.com/en-US/Elsa-s-Magi ... lace-41148

Source: https://shop.lego.com/en-US/Anna-s-Snow-Adventure-41147

Source: https://shop.lego.com/en-US/Anna-Elsa-s ... ound-10736

Source: https://shop.lego.com/en-US/Elsa-s-Magi ... lace-41148

Source: https://shop.lego.com/en-US/Anna-s-Snow-Adventure-41147

Source: https://shop.lego.com/en-US/Anna-Elsa-s ... ound-10736
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Re: Anna & Elsa to Join the Disney Princess Line
The new TV spots for the Disney Princess campaign titled Who Will She Become and Projections feature Elsa.
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Re: Anna & Elsa to Join the Disney Princess Line
But she's featured quite briefly in just one shot 
Pardon my juvenile behavior, I couldn't resist. At least Anna's presence would've made more sense, since Elsa is (as an adult) a Queen at the majority of her screentime.

Pardon my juvenile behavior, I couldn't resist. At least Anna's presence would've made more sense, since Elsa is (as an adult) a Queen at the majority of her screentime.
Re: Anna & Elsa to Join the Disney Princess Line
thank goodness they have not joined. we don't need more Rapunzel clones