In earlier reviews on their website, the good folks at UltimateDisney.com referred to Disney's Blu-Ray trailers as "Blu-Ray propaganda". Propaganda? They were promoting a format.
And now comes this, from the site's main page:
"In a move displaying the studio's desperation for indifferent audiences to warm to Blu-ray, Disney has changed plans for the concurrent high-def debut of October 8th Platinum Edition Sleeping Beauty."
Disney is displaying desperation -- suggesting they are in a panic -- over the adoption of Blu-Ray? Audiences are indifferent to Blu-Ray? Is reality a stranger to "Ultimate Disney"?
They continue:
"The Blu-ray edition will now carry 3 discs, two the previously announced Blu-ray presentation and a third disc a bonus standard DVD (presumably Disc 1 of the 2-disc set). Despite the addition, the Blu-ray's list price of $34.95 hasn't changed, prompting a modest sales rank rise at Amazon.com."
So Disney continues to be Blu-Ray's biggest studio advocate and includes the standard def DVD of the film as a carrot. Yet the tone is so negative.
From the review for 101 Dalmatians:
http://www.ultimatedisney.com/101dal...meditionb.html
"The final booklet contains semi-random ads and coupons, Blu-ray propaganda, information on dalmatians from the American Kennel Club, and a number of Disney DVD ads..."
The ads for Blu-Ray are propaganda?
I, too, notice these statements in reviews. I'm glad that I wasn't the only one to pick up on it. What is everyone else's thought on this?