Where do collectors go from here?
Posted: Sun Mar 31, 2013 2:00 am
Summary of this long post for anyone that doesn't want to read: As digital media rises and the quality of physical releases drops, where do movie collectors fit in? Can you see yourself collecting something in place of actual DVDs? Where do collectors go from here?
There's been a lot of discussion lately regarding Disney's lack of quality in their home entertainment releases. They unfortunately seem to care less and less with every release. Recycled (or awful) cover art, no disc art, lack of bonus features, inserts, etc. All the stuff that collectors love. And as much as I love these films, and as much as I want to own them, it's been making me question whether they are really worth buying. So I thought I'd put some of my thoughts down and hopefully start a conversation among fellow collectors: where do we go from here?
Ask yourself this: when you buy a DVD or blu-ray, is it solely because you want to watch the movie? Or is it because this is your way of showing support for the movie, showing off your tastes and preferences - because you enjoy owning your favorite films? If it's solely to watch the movie, then good news; with the ongoing shift towards digital media, you no longer have to keep buying discs - you can enjoy the movie in many more convenient ways, and this conversation is not for you.
But, as I suspect many here would understand - some of us enjoy the sense of ownership we have when buying our favorite films on blu-ray or DVD, and don't see that going away any time soon.
As we move into the digital age, collectors like ourselves will still enjoy collecting and "owning" these films. But, while I'm sure there will always be some sort of spot for physical media, or at least for a good number of years, it is unquestionable that eventually, physical media will become obsolete. So the question then becomes, where to collectors go from here?
Of course, many will protest, saying 'I always want to have a disc! I will never give up physical media!' And I get that. I, too, enjoy seeing my collection of my favorite films up on the shelf, ready to watch whenever I want. But keep in mind - film collectors have been around far longer than DVDs or VHS have allowed us the option of actually owning a copy of the film itself. Those collectors may have collected memorabilia, film posters, props, artwork, or other merchandise that they enjoyed displaying or owning in the same way we now enjoy owning the actual film.
So, as digital media continues to evolve, and discs themselves become more and more unnecessary to actually watch a film, where do collectors go from here? Well, I think our collector's sense of "ownership" will slowly transfer from the idea of owning a copy of the actual film itself back to the way of thinking before home media took over; that is, collectors will invest more in movie memorabilia rather than the actual movie itself.
Now, bear with me here - I know many of you are probably raging about how you don't care about memorabilia, and how you will always want to have a disc, and owning anything but a disc doesn't give you the sense of ownership you enjoy. But breathe a second, and think about this: let's say in five years, or ten years, or what have you, every last bit of content that you have on all your DVDs and blu-rays is available right on your TV, without having to put a disc in. The film in all it's high definition glory, and all the bonus features that you watch once in a blue moon (but enjoy knowing they're there). They're all there already, and all you have to do is hit play. So, there is literally no reason for the disc.
And if there's literally no reason for the disc, then what are we left with? The case, the artwork, the inserts. And that's about it. Do you keep it there on the shelf? If you do, then it's solely because you like to have some sort of display and physical product in your hands. Like me.
So if we're only collecting to have a physical product that we can display, I think that opens up our world of collecting movies to so many more interesting things. Things with a lot more to offer than a useless disc, a case and a couple inserts. If it's the cover art we like, then maybe movie posters are an option. If it's the spines with all the logos shining up at you, or the inserts with a little paragraph about the making of the movie, then maybe a shelf full of "Art of" books could be satisfactory.
As for me, I've recently found myself more excited to purchase the art book of a film than I have been to purchase the film itself, because it serves the same purpose on my bookshelf, and gives me something much more substantial than a DVD case that sits on my shelf forever and ever while I hop on Netflix and watch the movie.
The problem is, there is still a gap between buying something like an art book and buying a copy of the movie. Even if I buy the art book and then go on iTunes and buy the movie (which includes all the bonus features on the physical version), I still find myself wanting to go out and get the blu-ray. WHY? It doesn't make any sense. There is no need for it.
And so here's what I'm thinking: collectors don't want to give up "owning films" any more than studios want to give up selling them to us. So I think there needs to be a shift in the way we think about "buying a movie", and I think this is the way I'd like to see studios handle this shift (keep in mind this is for collectors, as an average consumer that only cares about watching the film itself will just do so online):
The packaging would be a book. It would be extremely similar to the art-of books published today. Except, the books wouldn't be called "The Art of…", they would simply be titled with the movie title, the way DVDs are. The books would sit on your shelf and serve the same purpose that DVD cases do now - to display their glorious spines and showcase your favorite movies. Inside is a code, used to unlock the film in the digital realm in its best possible presentation (HD, newly restored, etc), along with all the bonus features that have been included for this release. A section of the book would act as DVD inserts do now - with a chapter list and bonus feature explanations. Also included inside are lithographs - a print of the poster, some key scenes from the movie, concept art, etc. The majority of the book will be an art and making of, just like a standard art book, to peruse while watching the film you've unlocked, including notes and essays from the filmmakers and artists. Another section of the book will act as a storybook version of the film.
With a release like this, we get the movie itself - available to watch anywhere, anytime - substantial bonus features that would normally be included on the disc, some great collectible materials to display, an awesome making of book to sit on your shelf in place of your dvd cases, and above all - a sense of "owning" this film. Imagine a release that was the result of the combined efforts of Disney Home Entertainment, the Animation Research Library, and Chronicle Books (the current publisher of Disney's art-of books).
Would you find yourself collecting this sort of release? What aspects of owning a film are you drawn to most? Could you ever see yourself collecting something else in place of DVDs? Where do collectors go from here?
There's been a lot of discussion lately regarding Disney's lack of quality in their home entertainment releases. They unfortunately seem to care less and less with every release. Recycled (or awful) cover art, no disc art, lack of bonus features, inserts, etc. All the stuff that collectors love. And as much as I love these films, and as much as I want to own them, it's been making me question whether they are really worth buying. So I thought I'd put some of my thoughts down and hopefully start a conversation among fellow collectors: where do we go from here?
Ask yourself this: when you buy a DVD or blu-ray, is it solely because you want to watch the movie? Or is it because this is your way of showing support for the movie, showing off your tastes and preferences - because you enjoy owning your favorite films? If it's solely to watch the movie, then good news; with the ongoing shift towards digital media, you no longer have to keep buying discs - you can enjoy the movie in many more convenient ways, and this conversation is not for you.
But, as I suspect many here would understand - some of us enjoy the sense of ownership we have when buying our favorite films on blu-ray or DVD, and don't see that going away any time soon.
As we move into the digital age, collectors like ourselves will still enjoy collecting and "owning" these films. But, while I'm sure there will always be some sort of spot for physical media, or at least for a good number of years, it is unquestionable that eventually, physical media will become obsolete. So the question then becomes, where to collectors go from here?
Of course, many will protest, saying 'I always want to have a disc! I will never give up physical media!' And I get that. I, too, enjoy seeing my collection of my favorite films up on the shelf, ready to watch whenever I want. But keep in mind - film collectors have been around far longer than DVDs or VHS have allowed us the option of actually owning a copy of the film itself. Those collectors may have collected memorabilia, film posters, props, artwork, or other merchandise that they enjoyed displaying or owning in the same way we now enjoy owning the actual film.
So, as digital media continues to evolve, and discs themselves become more and more unnecessary to actually watch a film, where do collectors go from here? Well, I think our collector's sense of "ownership" will slowly transfer from the idea of owning a copy of the actual film itself back to the way of thinking before home media took over; that is, collectors will invest more in movie memorabilia rather than the actual movie itself.
Now, bear with me here - I know many of you are probably raging about how you don't care about memorabilia, and how you will always want to have a disc, and owning anything but a disc doesn't give you the sense of ownership you enjoy. But breathe a second, and think about this: let's say in five years, or ten years, or what have you, every last bit of content that you have on all your DVDs and blu-rays is available right on your TV, without having to put a disc in. The film in all it's high definition glory, and all the bonus features that you watch once in a blue moon (but enjoy knowing they're there). They're all there already, and all you have to do is hit play. So, there is literally no reason for the disc.
And if there's literally no reason for the disc, then what are we left with? The case, the artwork, the inserts. And that's about it. Do you keep it there on the shelf? If you do, then it's solely because you like to have some sort of display and physical product in your hands. Like me.
So if we're only collecting to have a physical product that we can display, I think that opens up our world of collecting movies to so many more interesting things. Things with a lot more to offer than a useless disc, a case and a couple inserts. If it's the cover art we like, then maybe movie posters are an option. If it's the spines with all the logos shining up at you, or the inserts with a little paragraph about the making of the movie, then maybe a shelf full of "Art of" books could be satisfactory.
As for me, I've recently found myself more excited to purchase the art book of a film than I have been to purchase the film itself, because it serves the same purpose on my bookshelf, and gives me something much more substantial than a DVD case that sits on my shelf forever and ever while I hop on Netflix and watch the movie.
The problem is, there is still a gap between buying something like an art book and buying a copy of the movie. Even if I buy the art book and then go on iTunes and buy the movie (which includes all the bonus features on the physical version), I still find myself wanting to go out and get the blu-ray. WHY? It doesn't make any sense. There is no need for it.
And so here's what I'm thinking: collectors don't want to give up "owning films" any more than studios want to give up selling them to us. So I think there needs to be a shift in the way we think about "buying a movie", and I think this is the way I'd like to see studios handle this shift (keep in mind this is for collectors, as an average consumer that only cares about watching the film itself will just do so online):
The packaging would be a book. It would be extremely similar to the art-of books published today. Except, the books wouldn't be called "The Art of…", they would simply be titled with the movie title, the way DVDs are. The books would sit on your shelf and serve the same purpose that DVD cases do now - to display their glorious spines and showcase your favorite movies. Inside is a code, used to unlock the film in the digital realm in its best possible presentation (HD, newly restored, etc), along with all the bonus features that have been included for this release. A section of the book would act as DVD inserts do now - with a chapter list and bonus feature explanations. Also included inside are lithographs - a print of the poster, some key scenes from the movie, concept art, etc. The majority of the book will be an art and making of, just like a standard art book, to peruse while watching the film you've unlocked, including notes and essays from the filmmakers and artists. Another section of the book will act as a storybook version of the film.
With a release like this, we get the movie itself - available to watch anywhere, anytime - substantial bonus features that would normally be included on the disc, some great collectible materials to display, an awesome making of book to sit on your shelf in place of your dvd cases, and above all - a sense of "owning" this film. Imagine a release that was the result of the combined efforts of Disney Home Entertainment, the Animation Research Library, and Chronicle Books (the current publisher of Disney's art-of books).
Would you find yourself collecting this sort of release? What aspects of owning a film are you drawn to most? Could you ever see yourself collecting something else in place of DVDs? Where do collectors go from here?